As Head of Experience Design at Howatson+Company, Trent leads a team of UX, UI, and strategic designers across Melbourne, Sydney, and Adelaide. He has over 18 years of experience in design studios and creative agencies. An artist at heart, he enjoys exploring new technologies, staying close to the craft, and leading by example.
Selected Case Studies
Tourism Queensland
An immersive digital experience, seamlessly connecting destinations, activities, accommodations, deals, and events. A comprehensive component library featuring interactive maps, road trips, articles, tips, personal bookmarks, and advanced search tools.
Design System Creation
UX/UI
Email Design System
7-Eleven Brand Refresh
Built on the new platform Wonderfully Easier, the overhaul introduced a simplified logo, custom typeface, refreshed photography, expanded colour palette and comprehensive brand guidelines.
Guideline Creation
Digital marketing
Digital OOH
Creative Direction
Myer Design System
The goal of the digital design system was to translate the refreshed visual identity into a modular, scalable system that could be automated via AI and balance the complexity of retail communications while feeling elevated and fashion‑forward.
Guideline Creation
AI Integration
Digital Marketing
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